Service

GEO Services: Get Your Business Cited by AI Search

GEO — Generative Engine Optimization — is the work of making your business the answer AI assistants give when your customers ask them for recommendations. When someone asks ChatGPT, Perplexity, Claude, or Google's AI Overviews a question in your niche, those systems pull from crawlable, well-structured, clearly authoritative web pages. Here is the honest version most GEO vendors will not tell you: about 80% of getting picked by AI is fundamental SEO done right. The other 20% is specific — citable statements, clean entity signals, structured data, and content shaped the way language models retrieve it. I do both, and I test the results by actually querying the AI engines.

Book an authority audit See the work

Who this is for

Problems it solves

What I do

What you receive

The process

  1. BaselineI query the major AI engines with the questions your customers actually ask and record where you appear, where competitors appear, and what the AI gets wrong.
  2. Access auditI verify AI crawlers can reach and read your site — robots.txt, CDN bot management, rendering. Blocked crawlers make everything else pointless.
  3. FoundationSEO fundamentals get fixed first: structure, schema, internal linking, page clarity. This is the 80%.
  4. CitabilityI reshape priority content into the form AI cites: direct answers up front, quotable facts, clear sourcing, consistent entity information.
  5. CorroborationI strengthen the third-party signals — profiles, mentions, earned coverage — that AI systems use to verify you are real and authoritative.
  6. Re-testThe same query set gets re-run on a schedule, so progress is measured against actual AI answers, not proxy metrics.

Timeline: Crawler-access fixes and structured-data work can influence AI answers within weeks of a re-crawl; becoming a consistently cited source takes 3–6 months of compounding authority. AI answers also vary run to run, so I measure trends, not single queries.

How this stays safe

  • No prompt-injection tricks, hidden text, or attempts to game AI systems — those get patched fast and can burn your domain's credibility
  • Everything I do is content and structure a human reader would also benefit from
  • I never fabricate reviews, mentions, or statistics to feed AI engines
  • Honest measurement: AI answers are probabilistic, so I report trends across repeated tests instead of cherry-picking one good screenshot
  • GEO work is built on white-hat SEO, so it strengthens your Google presence rather than risking it

Full standards are public: the link policy.

Frequently asked questions

Is GEO different from SEO, or is it just a new name for the same thing?

It overlaps heavily and honest practitioners admit it. Roughly 80% of what gets you cited by AI is classic SEO: crawlable site, clear structure, real authority. The remaining 20% is genuinely different — formatting content so it is quotable, managing entity signals, making sure AI crawlers are not blocked, and testing against the actual engines. Anyone selling GEO as a total replacement for SEO is selling hype.

Can you guarantee ChatGPT will recommend my business?

No — AI answers are probabilistic and change between runs and model versions. What I can do is measurably improve the inputs those systems use: whether they can read your site, how clearly you are described across the web, and how citable your content is. Then I re-test the same queries over time and show you the trend.

How do you measure AI visibility?

With a fixed query set run against the actual engines — ChatGPT, Perplexity, Claude, and Google AI Overviews — repeated on a schedule. I record whether you are mentioned, whether you are cited as a source, what is said about you, and which competitors appear instead. The site also offers a free AI-visibility check and a $29 AI Visibility Report if you want a baseline before committing to anything.

What is the most common AI-visibility problem you find?

Blocked crawlers, and it is almost always accidental. CDN bot-management settings and managed robots.txt files frequently disallow GPTBot, ClaudeBot, and other AI crawlers by default. The business never opted in to being invisible — a toggle did it for them. It is the first thing I check because it is the cheapest fix with the biggest impact.

Find out what AI engines say about you.

When customers ask ChatGPT, Perplexity or Google's AI for what you do, someone gets named. A GEO visibility audit shows whether it's you — and how to become the answer.

Request a GEO visibility audit